At FibraHotel we understand that our operation must generate value for all stakeholders, combining profitability and future financial projection with socioeconomic development and respect for the environment.
Our business model is focused on the ownership of the hotel portfolio, under our own development, acquisition and / or leasing schemes. For the activity itself in hotels, we establish agreements with leading operators, who in turn have a variety of brands.

Prepared on the basis of material themes, the Strategy is made up of the following focuses and lines of action, each of them integrated in turn by different initiatives, in the implementation of which we work together with operators, suppliers, guests and other allies. The Technical Committee is informed of the progress in our sustainability performance.